Great marketing doesn’t happen by accident. It comes from having a well-planned and adaptable strategy that has been vetted, tested, and refined over time. We believe you should always have a “north star” and move swiftly, adjusting along the way. With the proper digital strategy, integrated with your website and other marketing programs, you can more successfully build your brand, drive more targeted website traffic, engage your visitors and customers, get more leads, convert more shoppers, track results, and make adjustments

When you work with Acumium, you get a team of experienced digital marketing specialists and senior-level strategic leaders who will define and drive your marketing forward, caring for it as if it were our own. We work with you through the entire digital marketing life cycle from strategic planning to program management, with ongoing analysis and recommendations to get you results that matter. 

Actionable omni-channel marketing strategies

Owned Media

  • Website 
  • Branding
  • SEO
  • Mobile app
  • Blog and content hub
  • Social media content
  • Email marketing
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Earned Media

  • Content marketing
  • Backlinking
  • Online PR
  • Social media management 
  • Word-of-mouth
  • User generated content
  • Online reviews
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Paid Media

  • Search text ads
  • Display ads
  • Retargeting and remarketing
  • Social ads and targeting
  • Social boosts
  • Sponsorships
  • Programmatic advertising
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Acumium is a true digital marketing business partner who also happens to provide the technical know-how, business savvy and creative prowess to be the full-service digital extension of our team. They’re very results-oriented and they’ve demonstrated their ability to produce a great return on investment for us.

Hilary Kleese, Threadfellows

Google analytics chart

Data Analysis Services

Our insights lead to smarter marketing.

Too many business owners and marketing people are too busy or don't know how to really dig into the data. This often results in lost revenue, less leads and lower brand awareness. When your marketing strategy is based on data and research insights, you make better decisions. We're a Google Partner and our staff certified is in Google Analytics. We use data every day to inform and guide our clients. 

KPI Identification & Management
Data accuracy audit & analysis
Baseline & industry comparisons
Web analytics dashboards
In-depth channel analysis
Keyword ranking & monitoring
Campaign & event tracking
Website speed & traffic monitoring
Heat, click, and scrollmap testing
Funnel & checkout analysis
Google Search Console monitoring
Google Analytics advanced segments / filters
A/B & multivariate testing
Opportunity identification

Strategic Recommendations

Handcrafted strategy that's custom-fit for you.

Since your business is unique, the strategy we craft for you will be both pragmatic and custom-tailored to meet your needs and budget. We prioritize recommendations to make it clear what initiatives to address now and those you should get in the plan for the near- and mid-term. This may include different digital marketing campaigns that run across owned, paid and earned channels. Our strategic recommendations are geared toward helping your visitors understand who you are, what value you offer, and make it as easy as possible to interact with you online. 

Knowledge is power
Take an informed, deliberate approach to growing your business