WARF enables University of Wisconsin–Madison research to solve the world’s problems.
With a goal of increasing qualified traffic, our team strategized digital activity to generate leads.
— StatePoint Media
The back story
StatePoint Media was looking to drive more qualified traffic to their website, and educate their audience about the power of local news coverage. We partnered together on strategic direction to improve existing marketing programs and develop new campaigns to grow brand awareness and increase leads.
Services we've provided
- Digital marketing strategy
- Search engine optimization (SEO)
- Social media marketing
- User experience (UX) design
- WordPress web development
- Content marketing (writing and distribution)
- Pay-per-click advertising
- Marketing/website data analysis and reporting
About StatePoint Media
StatePoint Media is a leading content marketing distribution service that specializes in localized editorial content for newspapers, magazines, radio, newspaper websites, and TV. Their media placements include featured stories, infographics, and listicles that get picked up by media outlets across the US.
We love working with Acumium. They're strategic and they know how to move things forward. Since joining on with them, our digital marketing has risen to a new level and we're seeing a solid increase in traffic and leads.