Content that connects. StatePoint Media is a leading sponsored editorial content service.
Our longstanding partnership has grown to support all of Gingras, Thomsen & Wachs Lawyers needs. From PR to PPC to SEO and content, we formed a successful holistic marketing approach.
— Gingras, Thomsen & Wachs Lawyers
The back story
When Gingras, Thomsen & Wachs Lawyers needed to improve their local organic search rankings, they turned to us for help. Since our initial project, we’ve worked on digital marketing campaigns to help support class action lawsuits, redesigned their website with a strong focus on SEO and landing page development to improve their find-ability online and completed a content overhaul and rebrand to reflect who Gingras, Thomsen & Wachs truly is. GTW now ranks among top competition in the search results for important key terms like "personal injury attorneys" and "civil rights lawyers" in Madison and Eau Claire.
Services we've provided
- Strategic marketing consulting
- User experience design (UX)
- WordPress web design
- Public relations
- Search engine optimization
- Pay-per-click advertising
- Social media marketing
- TV/video marketing
- WordPress hosting
About Gingras, Thomsen & Wachs
Gingras, Thomsen & Wachs is a law firm that specializes in personal injury, employment law, and family law.
The attorneys at Gingras, Thomsen & Wachs Lawyers have won numerous awards, including American Trial Lawyers Association’s Top 100 Trial Lawyers. Outside of the courtroom, GTW attorneys are active in their community and give back through participation in organizations like Big Brother & Big Sisters, Special Olympics, and more.
We needed an online marketing partner who could successfully handle the many aspects that go into a paid search project. Having worked with Acumium before, we were confident they would be able to help us put together a paid search advertising campaign that would produce results.
— We've done some great work together.
Search Engine Optimization
SEO that's generated five times more leads.
We work on all kinds of projects for Gingras, Thomsen & Wachs Lawyers, from big to small. From a new website design to SEO to content marketing, we are strategically growing this local law firm into a state-wide player. Notably, our local SEO and content-focused marketing has fueled their presence state-wide.
— Key accomplishments.
173% increase in leads
Gingras, Thomsen & Wachs Lawyers saw a 173% increase in contact requests from PPC, SEO and PR efforts.
Increased traffic by 181%
We increased traffic to the GTW Lawyers website by 181% with blog content, social media, and PR.
Page one rankings
Gingras, Thomsen & Wachs Lawyers now ranks on page one for high-volume, competitive terms like personal injury lawyer, civil rights attorney, and sexual assault lawyer for locations like Eau Claire and Madison.