UW Extension

UW Extension

An education organization extending access to university-level resources in Wisconsin.

In partnership with 26 UW system campuses, UW Extension carries out the “Wisconsin Idea” tradition by extending access to university resources and research to the people of Wisconsin through its four divisions of continuing education, cooperative extension, business and entrepreneurship, and broadcast and media innovations. 

Visit www.uwex.edu and www.hwm.wisconsin.edu

Our Relationship

Acumium and UW-Extension started with an all-inclusive website/marketing evaluation for UW-Extension’s Health and Wellness Management Degree Program. This initial project allowed us to gain a solid understanding of UWEX’s marketing challenges and goals, review their website and marketing programs and develop a prioritized action plan to increase website traffic and conversions.

Acumium provided digital marketing strategy, pay-per-click and Facebook advertising management for six separate UW-Extension programs.

Services Included

  • All-inclusive website/marketing evaluation and recommendations
  • Digital marketing strategy and program management
  • Pay-per-click advertising
  • Social media advertising
  • Analytics monitoring and reporting