home
— GCW Lawyers

The back story

When GCW needed to improve their local organic search rankings, they turned to us for help. Since our initial project, we’ve worked on digital marketing campaigns to help support class action lawsuits, redesigned their website with a strong focus on SEO and landing page development to improve their findability online and completed a content overhaul and rebrand to reflect who GCW truly is. GCW now ranks among top competition in the search results for important key terms like "personal injury attorneys" and "civil rights lawyers" in Madison and Eau Claire.  Today, we manage everything from digital marketing campaigns, to SEO, to additional website management and redesigns.

Services we've provided

About Gingras, Cates & Wachs

Gingras, Cates & Wachs is a law firm that specializes in personal injury, employment law, and family law.

The attorneys at GCW have won numerous awards, including American Trial Lawyers Association’s Top 100 Trial Lawyers. Outside of the courtroom, GCW attorneys are active in their community and give back through participation in organizations like Big Brother & Big Sisters, Special Olympics, and more.

Visit www.gcwlawyers.com

We needed an online marketing partner who could successfully handle the many aspects that go into a paid search project. Having worked with Acumium before, we were confident they would be able to help us put together a paid search advertising campaign that would produce results.

GCW

— We've done some great work together.

Search Engine Optimization

SEO that's generated five times more leads.

We work on all kinds of projects for GCW, from big to small. From a new website design to SEO to content marketing, we are strategically growing this local law firm into a state-wide player. Notably, our local SEO and content-focused marketing has fueled GCW's presence state-wide. 

— Key accomplishments.

173% increase in leads

GCW has seen a 173% increase in contact requests from PPC, SEO and PR efforts.

Increased traffic by 181%

We increased traffic to the GCW website by 181% with blog content, social media, and PR.

Page one rankings

GCW now ranks on page one for high-volume, competitive terms like personal injury lawyer, civil rights attorney, and sexual assault lawyer for locations like Eau Claire and Madison. 

Like what you see?

Work with us