Search Engine Optimization Services

Who Doesn't Want to Rank at the Top of Search Engines?

Search Engine Optimization

Everyone wants to be found top of page on Google. But it's not easy and being consistently ranked number one is no accident. It is the result of "white hat" SEO best practices and a solid, scientific, all inclusive design of SEO elements.

Good thing this is the specialty of our online marketing lab. And it happens to come already "baked in" our website platforms.

Our team of SEO scientists will review, recommend and implement proper on-page SEO to help increase your website's position in search engines. Our team is experienced in SEO element design: analyzing product data, recommending keywords and advising on their page position and placement, designing title tags, creating anchor text links and writing Meta descriptions. Put our SEO agency to work for you.

SEO Services

  • Keyword Research and Strategy
  • Competitive Research
  • Link Strategy Development and Execution
  • On-Page SEO (Headings, Body Content, Images, Alt Text)
  • URL and Navigation Analysis and Recommendations
  • Metadata Evaluation and Updates (Title Tags, Descriptions)
  • Website and Content Planning
  • Content Development and Testing
  • Google Webmaster Tools Monitoring
  • Analytics and Reporting
  • Local SEO Strategy and Recommendations
  • SEO Training for your Team Members

SEO Industry Experience

  • Catalog companies and online retailers selling parts, supplies and other goods
  • Local businesses and local SEO
  • B2B companies focused on lead generation

Our SEO Methodology

The search engine’s primary responsibility is to serve relevant results to its users. Our primary responsibility is to serve you results.

We advocate you build your website for people, not search engines. This creates a positive experience and search engines reward you for providing content relevant to what people search.

  • Website Review and Planning
    We perform a high-level analysis of your website and placement in search engines which involves input from you and data from your web tracking. From this learning, we can recommend next phases for SEO and other areas such as landing page optimization.
  • Advanced Keyword Research
    We perform extensive keyword research to find the right keyword phrases that can optimize your website traffic.
  • Measuring and Monitoring
    We set benchmarks and monitor your SEO before any work is done and then consistently monitor this after implementation.
  • On-Page SEO Recommendations
    We perform a detailed analysis and provide recommendations for on-page SEO elements. We focus on keyword optimization and keyword density for these elements: URLs, Title Tags, Headings, Meta-tags, Body Copy, Images and more.
  • SEO Implementation
    Based on your web platform, we (or you) can apply the on-page SEO recommendations to your site.
  • SEO Monitoring and Consulting
    We track the progress of our efforts and share reports and adjustments on keywords, positioning and conversions for at least three months.
  • Advanced SEO
    Based on your needs, back linking, content development and content marketing programs can be outlined and implemented to further drive website traffic and increased rankings.
Our search engine specialists stay up-to-date on algorithm updates and any other search engine changes so they can make ongoing recommendations to keep your site optimized. All SEO services are performed at our Madison Wisconsin office.

SEO Managment in Action

Take a look at two of our clients who use our SEO services:

Free SEO Keyword Reports

Do you know how your site is ranking in search?
Find out with free keyword ranking reports.