Duluth Trading Company is a multi-channel retailer of ingenious and rugged work apparel and accessories that solve problems for hard-working men and women.
Designed to meet the demands of tradesmen, their signature products include the Longtail T® (the cure for "plumber's butt"), Ballroom® Jeans (with a crotch gusset for "crouching without the ouch"), and the legendary Fire Hose® Workwear.
When we met Duluth Trading back in 2005, they were a modest catalog retailer with no online commerce in place. Not long thereafter, we provided strategic Ebusiness consulting and developed a custom, full-featured ecommerce platform. Today, we continue to play a key role as their Ecommerce development and IT team. We provide technology expertise and road mapping, website updates, UX optimizations, integration management, IT/web server support, and much more.
Their website is built and maintained on the AcumiumEnterprise™ CMS platform. Read more about our work with Duluth Trading in this case study.