Duluth Trading Company

Duluth Trading Company is a multi-channel retailer of ingenious and rugged work apparel and accessories that solve problems for hard-working men and women. 

Our Relationship

When we met Duluth Trading in 2005, they were a modest catalog retailer with no online commerce in place. Not long thereafter, we provided strategic web technology consulting and developed a custom, full-featured ecommerce platform. They are now a publicly-traded company (DLTH on NASDAQ) and we continue to play a key role as their ecommerce development and IT team, providing technology expertise and road mapping, website updates, UX optimizations, integration management, IT/web server support, and much more. 

Their website is built and maintained on the AcumiumEnterprise™ CMS platform.  Read more about our work with Duluth Trading in this case study



Acumium helped us enhance our checkout experience by streamlining customer workflows with a mobile-first and touch-friendly approach. This dramatic change successfully increased
cart-to-order rates.
Jennifer G., Senior Manager of E-commerce
- Duluth Trading Company


Services Provided
  • Strategic web technology consulting and implementation
  • Ecommerce web development 
  • User support and ticket resolution
  • User experience (UX) design and consulting
  • Web performance monitoring and optimization
  • Enterprise cloud-based IT/hosting
  • Search engine optimization 
Visit www.duluthtrading.com